The video hoster YouTube shows most clearly how fluid communication via images works and that this can sometimes even result in art. All of these newly created clip forms serve only one purpose: to communicate with others, to communicate with them and to gain insights into the lives of others. The presentation introduces the typology developed in our own scientific study, which can be found on YouTube, and navigates through the clip types  EgoClips, Skillz Clips, Art Clips, Response/Battle Clips, FanClips, viral clips…

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